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The Lawyer's Guide to Effective Yellow Pages Advertising, Second Edition
Getting the Most from Your Yellow Pages Advertising: Maximum Profit at Minimum Cost
Inside the Yellow Pages: A Revealing Look into Directory Publishing and Tips for Creating More Effective Ads, Explained by a Former Yellow Page Salesman
If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!According to a new ad campaign for AT&T’s yellow pages directories, all other directories are poseurs. “The Real Yellow Pages” campaign breaks next month. Themed “Your World Delivered,” the campaign will hit radio and tv stations in the top […]
“Yellow Page Advertising: 4 Need-to-knows” is a helpful and to-the-point article from Chris Mitchell at 25-8 Marketing, Inc., who divulges four very useful tricks concerning yellow pages. For instance, says Chris, ” Most people are right-handed. They hold the phone book in their right hand, and use their left hand thumb to flip through from […]
