“Blah blah blah blah blah…”

Posted by Steve Yankee on October 18th, 2007 in Design Tricks and Techniques, Traffic-Pulling Techniques, Yellow Pages Ad Basics

If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!Ever notice how it sounds when someone is talking in technical jargon that you don’t understand? It’s like hearing them speak in Swahili -or some other language you don’t know and couldn’t possibly understand. (It always reminds me of […]

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How to Build A Great Yellow Pages Ad.

Posted by Steve Yankee on October 17th, 2007 in Design Tricks and Techniques, Traffic-Pulling Techniques, Yellow Pages Ad Basics

According to the experts, a yellow pages ad has a greater chance of profitability if it passes this simple test: place your finger on the ad where your attention is drawn first, then move through all the info in the ad without lifting that finger. If it’s a good ad, your finger will end up […]

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Here’s a great resource to help you build great Yellow Pages ads.

Posted by Steve Yankee on October 16th, 2007 in Design Tricks and Techniques, Internet Yellow Pages, Traffic-Pulling Techniques, Yellow Pages Resources

This is a wonderful resource if you need help designing and building your yellow pages. It was put together by my friend and one-time competitor Alan Saltz. Alan’s knowledge of the Yellow Pages as a means to outwit and outperform your competition is second to none. He really knows his stuff.
Even better is […]

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